30 years. 50+ books. Over 1 million copies sold
Published by HarperCollins and Penguin Random House
Focused on financial advisors since 2008
The guide model that turns your expertise into new clients — built for you in 90 days.
We identify the one real problem you already solve better than anyone — the one your ideal client is losing sleep over — and build it into a guide or book that shows them exactly how. Not a survey of everything you know. One problem. One answer. One asset they'll actually finish, and remember who wrote it.
We accept 3 new authors each month.
For financial advisors who already know the answer to their client's biggest problem — they just haven't offered it at scale.
Not because they lack the expertise. Not because they don't see the value. They've given this exact answer to clients for years, one conversation at a time. But it stops there — locked inside meetings, available only to the people who already sat down with them. Meanwhile, other advisors — the ones who turned that same answer into a guide or book — are handing it to prospects, speaking from stages, and closing clients who already trust them before the first meeting.
The expertise you're already giving away one client at a time is costing you new clients right now...
Introducing The Advisor Author
After 30 years, 50+ books, and 1 million copies sold — including titles published by HarperCollins and Penguin Random House — we built something specifically for financial advisors.Not a 12-month engagement. Not a broad survey of everything you know. One focused idea. One powerful book. 90 days.
Here’s how it works:
Step 1 — One Big Idea Session
A single focused session that uncovers the foundation of your entire thought leadership brand:
The one idea only you can own
The metaphor or hook that makes it memorable
Your book title
Your matching domain name
Step 2 — The Book Sprint
Your complete book — written, edited, and designed — delivered in 90 days.
Step 3 — Delivery
On day 90, you don’t just have a book. You have a done-for-you lead generation asset ready to put in front of your next client.
Why a short, focused book outperforms everything else
Most advisors assume a book needs to be long to be credible. The opposite is true.
The Advisor Author works because of three deliberate constraints:
It’s short —20 to 60 pages.
Not a 200-page survey of everything you know. Short enough to write in 90 days. Short enough for a prospect to actually finish.
It’s focused — one topic, one problem, one solution.
The exact concern your ideal client is losing sleep over, answered definitively by you. Zero generalities. No padding.
It’s readable in a single sitting — under one hour.
Most business books are never finished. Yours will be. Which means your message lands completely, every time, with every prospect who receives it.
*A book that genuinely improves your prospect’s financial life is the most
powerful client acquisition tool ever created. We build it for you in 90
days.
Your choice of format
The Advisor Author delivers your book in two professional formats at the same investment. Choose the one that fits how you work with prospects:
Traditional Book
Standard book format. Sits on a shelf, ships on Amazon, signals authority and thought leadership. The credential that says you wrote the book on this topic.
Prospect Guide
Larger format, fewer pages — similar to what Fisher Investments sends its prospects. Actionable, accessible, designed to be read and passed along. Every advisor knows the Fisher guide model works.
Your format preference confirms your engagement. We’ll ask: Book or Guide?
What you receive on Day 90
On day 90 you don’t just have a book. You have everything you need to put it in front of your next client.
Complete writing, editing, and design
Printed copy — 20 to 60 pages
Digital copy
Book submitted to Amazon
Your matching domain name
Marketing System with landing page for your book/guide offer
Sequence of 3 cold emails to put your book to work immediately
Investment: $12,900
50% at start, 50% on completion
3 slots available. Each engagement receives our full attention from day one.
What this looks like in practice
The Retirement Mountain
A financial advisor came to us with 20 years of expertise helping clients navigate the transition from saving to spending in retirement. We found the idea in one session: climbing a mountain is easy compared to coming down. Saving for retirement is hard — but it’s nothing compared to making it last. The book, the brand, and the domain were born in that conversation.
www.theretirementmountain.com
First Generation Wealth
A team of advisors specializing in first-generation wealth builders — clients who created their own wealth and needed a different kind of guidance than inherited wealth clients. One session. One idea. Based on the “shirtsleeves to shirtsleeves in three generations” phenomenon. One book that speaks directly to the client they serve better than anyone.
www.firstgenerationwealth.com
Who this is for
The Advisor Author is for financial advisors who:
Have been meaning to write a book for years and haven’t started
Know exactly who they serve and what problem they solve
Want a finished, professional book — not a DIY project
Are ready to move in 90 days
It is not for advisors who want to write a broad book about everything they know. This is one idea, one audience, one problem, one solution. That focus is what makes it powerful — and what makes 90 days possible.
About Steve Eunpu
Steve Eunpu founded LINX Corp in 1994. In the three decades since, LINX has developed and published 50+ books — including The 20 Gram Diet, which has sold over 650,000 copies, and titles published by HarperCollins and Penguin Random House.
LINX has proven it can move fast. The concept-to-book on Amazon has been completed in less than 60 days.Since 2008, Steve has focused exclusively on financial and wealth advisors — helping them capture their unique story, build their brand, and attract new clients through books that don’t just get printed and distributed but get noticed and drive action.The Advisor Author is the distillation of everything LINX has learned in 30 years — applied to one focused idea, one defined audience, and one 90-day sprint.Because nothing happens until a sale is made and a reader is motivated to act.Don’t take our word for it. Here’s what Daniel Bryant had to say after working with Steve to develop The Financial Wellness Mandate:
Ready to have your own story to tell?
The book you’ve been meaning to write — in your hands in 90 days.
We accept 3 new authors each month.